Michele's List
Building blocks in the emerging local news ecosystem

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Statistics
Unique monthly visitors

500,000

Average visits

50%

E-newsletter

  • Yes

E-newsletter subscribers

50000

Revenue

  • More than $1 million

Primary revenue source(s)

  • Local advertising

Ad products

  • Traditional Web display advertising sold directly by your organization
  • Traditional Web display advertising sold via an ad network or ad buyer
  • Contextual advertising delivered based on the user or the content (such as Adsense or Outbrain)
  • Video advertising
  • Sponsored content or native advertising
  • Business directory or shopping site
  • Social media services

Last Publisher Update

  • 2016-03-15 13:33:43 UTC

Brownstoner
Brownstoner

Launched in 2004, Brownstoner began by chronicling Brooklyn’s rapid evolution through the lens of real estate and renovation.m As Brooklyn transitioned from “outer borough” to primary destination, Brownstoner grew from a pioneering blog to a respected digital publication whre people can find or sell a home, make a home better, and learn about the past, present and future of Brooklyn.

City

Brooklyn

State

New York

Zip code

11201

Year launched

2004

Geographic scope

  • Metro or large city

Scope of coverage

  • Emphasize several topics but not cover all the news broadly

Topics of coverage

  • Local business
  • Planning & development
  • Other

Other content topics

Real estate and related services

Watchdog journalism?

  • Yes, occasional

Site Twitter handle

@brownstoner