Michele's List
Building blocks in the emerging local news ecosystem

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Statistics
Average page views

28,000

E-newsletter

  • Yes, multiple newsletters

E-newsletter subscribers

2336

Facebook likes

2,540

Facebook followers

2,676

Twitter followers

@TheEvilleEye

Instagram followers

1754

You Tube

22

Paywall

  • No

Distribution

  • Direct to web/mobile

E'ville Eye
E'ville Eye
The E'ville Eye is Emeryville, CA's only independent news site. The Eye covers crime, local government, business, development and new restaurants. Revenue: Advertising, membership and a couple of "patron" donors. 
Who is in charge?

Rob Arias

Job title

Editor

City

Emeryville

State

CA

Zip code

94608

Year launched

2011

Tax status

  • LLC

Geographic scope

  • Small city or town

Population of coverage area

12000

Scope of coverage

  • General news or a number of topics that are not necessarily closely related to each other

Primary focus

  • Current news and events

Other content topics

History, Arts, Interviews

Watchdog journalism?

  • Yes, occasional

Facebook link

facebook.com/evilleeye

Site Twitter handle

@TheEvilleEye

Effective engagement practice

If we're talking website referrals, it's
1). Email Newsletter
2). Search
3). Facebook
4). Google News
5). Twitter, Instagram, Nextdoor