For Burien, WA (south of Seattle), The B-Town Blog covers local news, arts, politics, events and more, using rich multimedia including video, photos, podcasting and internet radio in addition to standard journalism. Founded/Published by Scott Schaefer, with wife Theresa serving as Sales Manager, and Jack Mayne as Senior Writer. Part of a network of 6 local blogs, including The SeaTac Blog, White Center Blog, Waterland Blog (Des Moines WA), Normandy Park Blog and Tukwila Blog. Recently launched daily Podcasts via SoKing News, based on a 2015 Encore Entrepreneurs Grant from J-Lab. Revenue: Advertising. Bonus Point: Winner of the SPJ's 2010 and 2011 awards for "Best Hyperlocal Website."
Started as a hobby in 2007, then it took off in 2008 when I started getting phone calls asking about Advertising. Brought in a former Sales Rep from the decline local newspaper and turned it into a full-time business. Now it's a Mom-and-Pop internet publishing biz as Scott's wife Theresa is our current Sales Manager. We are deeply embedded in our local community, where we've lived since 1995.
After a story is posted, we immediately cross-post it to our Facebook page (https://www.facebook.com/btownblog/), which is our #1 referral of Readers. We also recently introduced daily Podcasts (https://itunes.apple.com/us/podcast/soking-news/id993368264?mt=2) which also helps drive traffic...and soon we plan to monetize those!
Trying to produce all content can be a challenge! We post around 5-10 stories per day, and now we're also producing 1-2-minute daily Podcasts...
Our internet radio station SoKing Internet Radio (http://www.sokinginteernetradio.com) was awarded one of four prestigious J-Lab grants for national Encore Media Entrepreneurs, and we started producing daily Podcasts in Dec. 2015.