Michele's List
Building blocks in the emerging local news ecosystem

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Statistics
Unique monthly visitors

18,000

Average page views

35,000

E-newsletter

  • Yes, a single newsletter

E-newsletter subscribers

>3,200

Facebook likes

9,557

Facebook followers

9,823

Twitter followers

4,673

Instagram followers

2,649

You Tube

50

Revenue

  • Less than $50,000

Primary revenue source(s)

  • Local advertising (including web and e-newsletter ads)

Paywall

  • No

Distribution

  • Direct to web/mobile

Date of most recent publisher update

05/19/2019

Texas Wine Lover
Texas Wine Lover

This site covers wine business news in the state of Texas. In addition to wine business news, it covers features of wineries and wineries reviews. They use social media extensively to engage with their audience. They post frequently. Revenue: Advertising, wine merchandise. 

Who is in charge?

Jeff Cope

Job title

Owner

City

Houston

State

Texas

Zip code

77070

Year launched

2011

Tax status

  • LLC

Geographic scope

  • State

Population of coverage area

28.7 million

Scope of coverage

  • A single topic (such as education, environment, or criminal justice)

Primary focus

  • In-depth investigative journalism

Topics of coverage

  • Business in coverage area
  • Entertainment & arts
  • Events in coverage area
  • Food
  • Other

Other content topics

wine

Watchdog journalism?

  • No

Site Twitter handle

@TXWineLover

Effective engagement practice

Blog posts and sharing them on social media

Revenue challenges

News websites are difficult to have a product to sell