New Canaanite is a local news webiste that covers and provides in-depth reporting in a town of 20,000 in Connecticut. The site was founded in 2014 by Michael Dinan, who previously oversaw coverage for 48 news sites in Fairfield County, Conn. and Westchester County, N.Y. as a senior regional editor for Patch.com. Revenue: Advertising.
Owner and Editor
Local history, traffic, pets/wildlife and parking.
Daily newsletter (via Mailchimp). We are up to 1,950 subscribers on our M-F newsletter and the open rate is 65.4%, click thru rate 31.4%. Our unique clicks per open is about 48%.
I have no difficulty in this area.
Behind the Stories: How to Succeed in Hyperlocal News http://digitaljournalism.uconn.edu/blog/behind-the-stories-how-to-succeed-in-hyperlocal-news/?fbclid=IwAR2aGkSBMb6VPA-ysQ8kOhRhNIpS-8J9IRNTNOJx5zy4k62HXSWKO6FCgHE
How Local News Publishers Can Win SMB Ads Against Facebook: A Case Study http://streetfightmag.com/2018/06/28/how-local-news-publishers-can-win-smb-ads-against-facebook-a-case-study/
Hyperlocal News Sites Reshape Media Business with Main Street Focus https://westfaironline.com/100732/hyperlocal-news-sites-reshape-media-business-with-main-street-focus/
How Facebook’s Big Changes Impact One Local Publisher—Some Surprising Conclusions http://streetfightmag.com/2018/03/08/how-facebooks-big-changes-impact-one-local-publisher-some-surprising-conclusions/