Michele's List
Building blocks in the emerging local news ecosystem

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Statistics
Site Twitter handle

@spf_tap

Facebook link

https://www.facebook.com/pages/The-Alternative-Press-of-Scotch-PlainsFanwood/282920915103506

Year launched

2013

Tax status

  • LLC

Monthly visitors

36,000

Revenue

  • $50,000 or less

Primary revenue sources (50% or more)

  • Local advertising
  • Business services

Is your site indexed on Google News?

  • Yes

City

Scotch Plains

State

New Jersey

TAP into Scotch Plains/Fanwood
Scotch Plains-Fanwood, New Jersey
John Mooney

TAP into Scotch Plains/Fanwood is an independently-owned local news site operating as a franchisee in the TAPinto.net network. Launched as The Alternative Press in 2008, the network shifted to a franchise model with independent ownership in 2013-14 and re-branded as TAPinto. The network provides franchisees with tech support, regional ad sales, editorial guidelines and business training in exchange for an annual fee. Revenue: Advertising.

 

Coverage area

  • Community or town

Mission

  • Cover general local news

Topics of coverage

  • Education & schools
  • Government & politics
  • Local business
  • Local events
  • Sports & recreation

Watchdog

  • Yes, occasional

Content contributors

  • Professional journalists
  • Community members who are not journalists

Contributor compensation

  • Freelance or part-time paid staff
  • Interns working for academic credit

Revenue-side compensation

  • Part-time paid employee with commission