Michele's List
Building blocks in the emerging local news ecosystem

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Statistics
E-newsletter

  • Yes, multiple newsletters

E-newsletter subscribers

30,000

Facebook likes

20,000

Twitter followers

35,000

Instagram followers

2,000

You Tube

500

Revenue

  • More than $1 million

Primary revenue source(s)

  • Events (including event sponsorships)
  • Subscription (including paid e-newsletter, pay wall)

Ad products

  • Traditional Web display advertising sold directly by your organization
  • Sponsored content or native advertising
  • Social media services

Paywall

  • No

Distribution

  • Direct to web/mobile

Total personnel/contributor FTE

24

Date of most recent publisher update

06/06/2019

Last Publisher Update

  • 2019-06-06 05:15:56 UTC

Technical.ly
Technical.ly

Technical.ly is a community journalism outlet focused on how local economies change. Founded in February 2009, the site has fulll-time, daily beat coverage on technology, entrepreneurship, workforce development and related issues in Philadelphia, BaltimoreWashington, DC and Delaware, with additional pop-ups in other cities including Pittsburgh and Brooklyn.  Revenue: Talent acquisition services (employer branding subscription platform, events and direct placement work) and lead generation services (sponsored content and custom events)

 

Who is in charge?

Christopher Wink

Job title

CEO

City

Philadelphia

State

PA

Zip code

19106

Year launched

2009

Tax status

  • S Corp

Geographic scope

  • Large city or Metro area

Scope of coverage

  • A single topic (such as education, environment, or criminal justice)

Primary focus

  • Current news and events

Topics of coverage

  • Business in coverage area
  • Other

Other content topics

Technology

Watchdog journalism?

  • Yes, occasional

Site Twitter handle

@technical_ly

Effective engagement practice

Email subscribers; event attendees

Revenue challenges

We compete in talent acquisition strategies, something that is entirely unassociated with news organizations. There's a cognitive dissonance with buyers that news organizations can provide non-advertising services.