YubaNet has been providing news and informaiton to Nevada County, California since 1999. It covers local events and news in the Sierra Nevada mountains and foothills with an emphasis on weather, wildfires and local government. Revenue: Advertising.
Sierra Nevada region
Wildfire news is the gateway drug for audience engagement. The numbers above are for our slow season during winter. We held several town hall meetings, focused on a variety of topics - new users and subscribers ensued. The most effective strategy is collaboration with local and regional media - mostly radio - during emergencies like wildfires.
No time or resources to hire a sales person