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Building blocks in the emerging local news ecosystem

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Statistics
Unique monthly visitors

About 35,000
Average visits

40
Revenue

  • $50,000 or less
Primary revenue source(s)

  • Local advertising
Ad products

  • Traditional Web display advertising sold directly by your organization
  • Traditional Web display advertising sold via an ad network or ad buyer
  • Contextual advertising delivered based on the user or the content (such as Adsense or Outbrain)
  • Sponsored content or native advertising
Passyunk Post
Pennsylvania
Passyunk Post

Passyunk Post was launched in July 2012 by Albert Stumm, a journalist at the Philadelphia Daily News. The site covers news, restaurants, development, events and overall city living in South Philadelphia, branching out past the original East Passyunk coverage area to include Newbold, Pennsport, Point Breeze, Graduate Hospital, Queen Village, Bella Vista and more. 

City

Philadelphia

State

PA

Zip code

19148

Year launched

2012

Tax status

  • LLC

Geographic scope

  • Neighborhood

Other geographic focus

none

Scope of coverage

  • Emphasize several topics but not cover all the news broadly

Topics of coverage

  • Entertainment & arts
  • Food
  • Local business
  • Local events

Other content topics

N/A

Watchdog journalism?

  • Yes, infrequently

Facebook link

https://www.facebook.com/PassyunkPost

Site Twitter handle

@passyunkpost

In the news

The Food Network’s CityEats website named us one of The Ten: On the Rise in Philly Food
http://blog.cityeats.com/philly/2012/11/the-ten-on-the-rise-in-philly-food/
- Nov. 7, 2012

The online news magazine Flying Kite made us their lead feature: “Passyunk Post redefines local news”
http://www.flyingkitemedia.com/features/passyunkpost020513.aspx
- Feb. 5, 2013

Fox29 praised us for our effort to get negligent dog owners to pick up after their pets (aka the Dog Shit Crusade)
http://www.myfoxphilly.com/story/23408900/passyunk-community-deals-with-dog-owners-who-dont-clean-up
- Sept. 12, 2013

WHYY‘s Newsworks.org invited us to be an expert in a chat about East Passyunk’s transformation
http://www.newsworks.org/index.php/homepage-feature/item/52418
- March 20, 2013

The tech-news website Technically Philly highlighted us in a story and video about the increasing presence of hyperlocal news coverage.
http://technical.ly/philly/2013/05/06/neighborhood-news-makes-a-difference/
- May 6, 2013