Carson Now, in operation since 2009, covers a mix of local events and local government and crime news. Revenue: Sponsorships and advertising.
Facebook accounts for about half of our pageviews. Direct traffic accounts for about 30 percent, and the remainder is from search or other links.
Finding good salespeople who want to get out an sell, and can explain how online advertising works. I have ended up doing all the sales myself. Ad sales grew 45 percent last year despite the fact that I put in only about 1 day a week selling. I feel confident we could easily double revenue this year with a full time salesperson.