Michele's List
Building blocks in the emerging local news ecosystem

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Statistics
Unique monthly visitors

79,000

Average page views

215,000

Average visits

150,000

E-newsletter

  • Yes, multiple newsletters

E-newsletter subscribers

7,800

Facebook followers

9400

Twitter followers

7657

Instagram followers

493

Revenue

  • $501,000 - $1 million

Primary revenue source(s)

  • Local advertising (including web and e-newsletter ads)

Ad products

  • Traditional Web display advertising sold directly by your organization
  • Video advertising
  • Sponsored content or native advertising
  • Social media services

Other products

White label PPC, SEO, SEM, Mobile websites, etc

Paywall

  • No

Distribution

  • Direct to web/mobile

Total personnel/contributor FTE

14

Last Publisher Update

  • 2019-04-15 21:14:47 UTC

Brentwood Home Page
Home Page Media Group

Brentwood Home Page launched in 2009, the flagship of Home Page Media Group, which covers local news in the suburbs of Nashville, TN. Kelly Gilfillan, a member of the board of LION Publishers, became sole owner in June 2014. In October 2018, FW Publising acquired the Home Page Media Group, with Gilfillan overseeing the group as  publisher. The group also publishes Bellevue Home Page, Franklin Home Page, Nolensville Home PageSpring Hill Home Page and Business Williamson. Revenue: Advertising. (Revenue data reflects the entire organization.)

Who is in charge?

Kelly Gilfillan

Job title

Publisher

City

Brentwood

State

TN

Zip code

37027

Year launched

2009

Tax status

  • LLC

Geographic scope

  • Small city or town

Other geographic focus

Brentwood, TN

Population of coverage area

42,000

Scope of coverage

  • General news or a number of topics that are not necessarily closely related to each other

Primary focus

  • Current news and events

Topics of coverage

  • Crime & justice
  • Education & schools
  • Government
  • Sports & recreation

Other content topics

history

Watchdog journalism?

  • Yes, occasional

Site Twitter handle

@brentwoodhomepg

Effective engagement practice

newsletters and social media are our primary engagement strategies