Michele's List
Building blocks in the emerging local news ecosystem

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Statistics
Unique monthly visitors

22.397

Average visits

63%

Revenue

  • $50,000 or less

Primary revenue source(s)

  • Local advertising

Ad products

  • Traditional Web display advertising sold directly by your organization
  • Sponsored content or native advertising

West of the I
West of the I

West of the I covers news in Western Kenosha County, WI. Husband and wife team Darren and Karen Hillock run the site and draw on their many years of community journalism experience, knowledge of what small businesses need and long-time residence in the community they cover. Topics: Education, local government, crime. Revenue: Advertising.

City

Paddock Lake

State

WI

Zip code

53168

Year launched

2009

Tax status

  • LLC

Geographic scope

  • Other

Other geographic focus

Our coverage area is made up of a part of a county made up of four small villages and five rural towns. Total population of the area is about 35,000. Our site name comes from a shorthand for describing this area, known more generically as Western Kenosha County or Kenosha County west of I-94-- "west of the I" to locals on both sides of the county. We are about equidistant from Chicago and Milwaukee and right up against the fringes of the fringe of Chicagoland, though our area is much more rural in character than Lake County, Ill.

Scope of coverage

  • Cover general local news

Topics of coverage

  • Crime & justice
  • Education & schools
  • Government & politics
  • Local events
  • Other

Other content topics

Deaths (obituaries)

Watchdog journalism?

  • No

Site Twitter handle

@westofthei