Digital news pioneer Howard Owens started this upstate New York local news blog for Gatehouse Media. When GateHouse made strategic changes eight months later, Owens acquired The Batavian's name and relaunched the website as his own business in 2008. Revenue: Advertising and video production.
small city/rural county
weather, economics, and I have to leave unchecked sports, politics, planning, business (especially ag) should all be on our list, too.
Almost all engagement is on Facebook. Facebook has killed our own comment section though we still have a dozen or so readers who regularly comment on thebatavian.com. I interact more with readers on thebatavian.com than I do on Facebook.
We continue to face the same challenge we faced 10 years ago: building an audience and selling ads is easy -- the hard part is finding the resources to support revenue growth in other revenue streams. You can only bootstrap so much before you run out of strap.
Nope. We're all but forgotten by the pundits and news industry reporters and publications.