I recently co-authored INN Index: The state of nonprofit news, an indepth look at the field based on a survey of 88 member publications of the Institute for Nonprofit News. My co-author is Jesse Holcomb, formerly of Pew and now teaching at Calvin College in Michigan, with a big assist from INN CEO Sue Cross.
The study, funded primarily by the Democracy Fund, found nonprofit news is a growing field and nonprofit organizations are making a journalistic mark while their finances are stabilizing.
Among the findings:
We recommended that publishers focus on developing large and small donations, including membership programs; invest more resources in revenue development; and adopt more sophisticated audience targeting strategies.
You can read the full report here.